Many individuals and companies put emphasis on expansionism that they don’t fully comprehend. You want to talk about, “Totally different animals?”–The internet landscape in Japan is completely disconnected both culturally and technologically from many countries. Not just phone culture either but, from buying to reselling (sorry, there’s not much up-selling); you’d be hard-pressed to find any process which is outright familiar to you.
Hint: Don’t have angles…
Have great innovation at heart (for the mind is sacred in the land of Japan)…..